============================================================
Monday Morning Motivators – November 10, 2008
============================================================
Enjoy your java with an eclectic collection of tips and ideas to use today and to get energized for the week ahead. Subscribing and unsubscribing at www.mondaymorningmotivators.com
“A conference is a gathering of important people who singly can do nothing, but together can decide that nothing can be done." – Fred Allen
============================================================
Table of Contents
============================================================
1. Weathering the Storm = List Savvy - Linda Fayerweather
2. 7-Question Marketing Plan – Overview - Rebecca Booth
3. Cultivate an Attitude of Gratitude - Pat Altvater
4. Get Clear On Your Mission and Target Market - Paula Frazier
5. Workshops in Northwest Ohio
6. Fine Print
============================================================
1. Weathering the Storm = List Savvy
============================================================
Thrift is in! While grocery shopping this last week, I noticed an interesting phenomenon – lists – lots of grocery lists. (See Paula’s article for more on lists) I usually have a list as I seem to remember the basics, but left to my own devices if it isn’t on the list (toilet paper) it doesn’t get bought. Shopping with a list indicates the shopper is conscious and mindful of two things:
1. What are the essentials needed?
2. What is the budget (often implied not written)?
Businesses also need to be mindful of spending habits when they go “shopping”. Even if you don’t have a budget, yet, sit down regularly, at minimum monthly, and review your cash, check and credit card spending and look at:
-Automatic transactions that may not be serving you now.
-Actively question each expense that isn’t leading to more business.
-Use a list and have your staff use lists when purchasing supplies.
-Balance and Review your petty cash when you are replenishing it.
Having a conscious connection to your spending habits will be key to surviving an economic downturn. Email request for “Refuse to Recess” Whitepaper
Copyright 2008 Linda Fayerweather
Want to make 2009 great? Get a plan! See below for a coupon that will help you get one.
Changing Lanes LLC
http://www.changinglanes.biz/
============================================================
2. 7-Question Marketing Plan – Overview
============================================================
When times are tough, it’s important that you have solid footing in your business. One way to do this is by establishing a marketing plan. Marketing plans aren’t all that complex to do. One of the best ways to start is by answering these seven questions:
1) What market are you in and who’s your competition?
2) Who are your customers and what do they want?
3) Can you capitalize on a niche to bolster more business?
4) What’s your marketing message?
5) What marketing medium will you use?
6) What are you sales and marketing goals?
7) What’s your marketing budget?
Over the next seven weeks, we’ll be looking at each of these questions a little more closely so that you can develop a more comprehensive plan for marketing in 2008 and 2009!
Copyright 2008 Rebecca Booth
Marketing Goddess
Imagine That!
419.855.3399
Celebrating 10 years of delivering results for our clients.
http://www.rebeccaboothmarketinggoddess.com/
http://www.marketinginabox.biz/
===========================================================
3. Cultivate an Attitude of Gratitude
============================================================
WOW, it’s already November and Thanksgiving, a time for counting our blessings, is just three short weeks away. We have so many things to be grateful for: our relationships, our health, our careers or businesses, a beautiful warm day in November, our homes, cars, and other material possessions. However, cultivating an “attitude of gratitude” that is a part of your life every day not just during the holidays is important.
This feeling of gratitude can be for the adventure that is your life, for anything and everything you experience; the good, the bad and the ugly! Say “thank you” to the butterflies that grace your path, the people who treat you unkindly or unfairly, your emotions that help you find your way to new learning, your exciting new idea!
Being grateful every day is one of the best ways to maintain a positive and upbeat emotional state. So in the weeks leading up to Thanksgiving, practice daily gratitude and you just might be surprised by the blessings that show up in your life before turkey day!
For information about a simple daily gratitude process visit my website at www.transformationsinstitute.com/ArticlesLinks.html.
Pat Altvater
Certified Law of Attraction Practitioner
http://www.ignitethepowerwithinbook.com/
http://www.permanentweightlossebook.com/
http://www.transformationsinstitute.com/
===========================================================
4. Get Clear On Your Mission and Target Market
===========================================================
Have you ever found that when you go to a "Costco" or a similar "bulk-style" shopping center with no shopping list, you end up spending hundreds of dollars more than you had intended?
Even worse is when you do bring a shopping list but, impulsively, you purchase more than what was originally on the list?
Don't feel badly because I'm sure we all have been there.
Unfortunately, this analogy of not staying focused can easily be applied to many Business Owners within their businesses as well.
So often Business Owners waste HUGE amounts of time marketing their businesses where they shouldn't. What good is Networking and getting "belly-to-belly" with people if they don't fit your target market as your "Ideal Client?"
Let's face it, many Business Owners don't have a clear picture of their Mission and they miss out on huge opportunities because they are trying to sell to anyone and everyone. They are trying to be all things to everybody. In reality, there is little difference when compared to aiming darts in the dark.
The Referral Institute's first objective when working with business owners in the "Certified Networker Program" is to help them first get clear on their Mission Statement and Target Market before they ever begin actually starting their systematic approach for creating referrals for life. The key to developing a strong "Referral Marketing Plan" is to have a strong foundation and direction. Especially in a slower economy, being specific about where and how you spend your time is even more crucial.
Copyright 2008 Contributed By Glenna E. Smith, owner of Referral Institute of Nevada, Inc. Glenna works strictly by referral and is a passionate writer, speaker, and facilitator.
Sponsored by: Paula Frazier is a referral marketing trainer, coach, consultant and keynote speaker. She is an Executive Director for BNI and part of a select team of Master Trainers for Referral Institute. You can connect with Paula at paula@referralinstitute-va.com or paula@bniswva.com
Monday, November 10, 2008
Monday, November 03, 2008
Cash Savvy - Expectations - Fear - Tip 2&3
============================================================
Monday Morning Motivators – November 3, 2008
============================================================
Enjoy your java with an eclectic collection of tips and ideas to use today and to get energized for the week ahead. Subscribing and unsubscribing at http://www.mondaymorningmotivators.com/
“Begin somewhere; you cannot build a reputation on what you intend to do." -- Liz Smith
============================================================
Table of Contents
============================================================
1. Weathering the Storm = Ca$h Savvy - Linda Fayerweather
2. Expectations + Marketing - Rebecca Booth
3. Gripped by Fear III - Pat Altvater
4. Tip 2 & 3 Online Networking - Paula Frazier
5. Workshops in Northwest Ohio
6. Fine Print
============================================================
1. Weathering the Storm = Ca$h Savvy
============================================================
Key to surviving any economic hurdle or disaster is to know where your cash is and will be!
Cash – where is it right now? What checks are outstanding, what is in the till, what is in your pocket and what is in the bank?
Future Cash – what has to be spent, what will come in and what is available? Maybe you have a line of credit, projects that could have deposits. Really think about where the cash is coming from.
Become Cash Flow Positive as soon as possible. How, you may ask? Well, build a Cash Flow Plan. It doesn’t have to be complicated – in fact it should be easy to do and change. Review your expenses and know that an ordinary expense in 2007 may be a luxury in 2008 and 2009. Cash can be increased by instituting cost reductions, increasing sales, and selling assets. Do your homework and start treating each dollar saved as a long lost friend you just found and are getting reacquainted. Sounds silly? Not if you want your business to do more than survive!
Yes, it is time to be defensive but remember – Every downturn has ended and the well-run come out ahead. Email request for “Refuse to Recess” Whitepaper Email Request for "Refuse to Recess"
Copyright 2008 Linda Fayerweather
Want to make 2009 great? Get a plan! See below for a coupon that will help you get one.
Changing Lanes LLC
http://www.changinglanes.biz/
============================================================
2. Expectations + Marketing
============================================================
Is your marketing exceeding your expectations? Most likely it isn’t. That’s because most marketers never set any expectations or goals at the outset of the initiative. Any time you invest in a marketing plan, look at what you want to “gain” from the endeavor. How many new prospects do you want to connect with? How many leads do you need? How much repeat business is needed to pay for the program? Remember, last month we told you about having your marketing efforts make you money, instead of cost you money. Set your goal; devise the plan, then market.
Copyright 2008 Rebecca Booth
Marketing Goddess
Imagine That!
419.855.3399
Celebrating 10 years of delivering results for our clients.
http://www.rebeccaboothmarketinggoddess.com/
http://www.marketinginabox.biz/
===========================================================
3. Gripped by Fear III
============================================================
This is a continuation of the column I started two weeks ago on ways to deal with problems without getting stressed over them. Here are the final four:
9. Exercise. Intense exercise will tire you out, but it won’t reduce stress. Walking, biking at a medium pace, or swimming slowly – these are the sorts of exercise that can reduce stress.
10. Play. Again, be cognizant of what forms of play reduce stress and which add to it. Golfing is mostly, from what I’ve seen, a stress producer, unless you don’t keep score – which is what I do! Most competitive sports are fun if you have a competitive nature, but they don’t reduce stress. So find something that you can do that’s fun but doesn’t add to your stress. It could be playing with your kids or grandkids at the park, doing a creative project or even a puzzle.
11. Work to improve things. If you are bummed out about problems at work, do this: Compose a list of your five most pressing incomplete jobs. Then break down each job into specific tasks that can be accomplished in an hour or less. Arrange those tasks in order of priority. Finally, choose one. Just one. Put everything else out of your mind and get to work on it. Immediately. No excuses. You’ll feel so much better.
12. Listen to classical music. Researchers have discovered many interesting things about the effects of classical music – especially Mozart’s – on the brain. For example:
• In 1996, the College Entrance Exam Board Service conducted a study of all students taking their SATs. Students who sang or played a musical instrument scored an average of 51 points higher on the verbal portion and 39 points higher on the math portion of the test.
• In a controlled University of California study, students who listened to 10 minutes of Mozart before taking SATs had higher scores than students who didn’t.
• Major corporations like Shell, IBM, and Dupont, along with hundreds of schools and universities, have started using classical music to cut learning time in half and increase the retention of newly learned material.
• And in a University of Washington study, people who listened to light classical music for 90 minutes while copyediting a manuscript caught 21% more mistakes.
Even if you rarely listen to classical music, give it a try. “The Mozart Effect” will help you on some level by having a positive, lifelong effect on your health, learning, and behavior.
Pat Altvater
Certified Law of Attraction Practitioner
http://www.ignitethepowerwithinbook.com/
http://www.permanentweightlossebook.com/
http://www.transformationsinstitute.com/
===========================================================
4. Tips 2 & 3 about Online Networking
===========================================================
Last week we talked about local networking sites. Here are two more tips related to Online Networking.
2. Find an online networking group that has people with common interest. Ning has a variety of these kinds of networks. On Linkedin, I belong to a Group that is made up of other BNI Directors. We are able to share information, help one another and arrange to meet with each other at conferences. I may or may not generate new business from this site, but I am able to build stronger relationships with those who are members because we have a common interest.
3. Know why you want to join the group. Is it for information, connections, to sell your product or services, to develop your expertise or just to socialize? I am a member of Ecademy. This is the only group where I actually spend money to be a member. Ecademy has a very international flavor and I want to make connections with people who can help me land more speaking engagements in the UK. Last year when I spoke in Bristol, England, I had the opportunity to meet several of the people I had been networking with online.
Copyright 2008 Hazel M. Walker is an expert at referral marketing and networking. She is the owner of the Referral Institute of Indiana as well as the Central and Southern Indiana BNI Franchises. Contact her at Hazel@referralinstitute-in.com .
Sponsored by: Paula Frazier is a referral marketing trainer, coach, consultant and keynote speaker. She is an Executive Director for BNI and part of a select team of Master Trainers for Referral Institute. You can connect with Paula at paula@referralinstitute-va.com or paula@bniswva.com
Monday Morning Motivators – November 3, 2008
============================================================
Enjoy your java with an eclectic collection of tips and ideas to use today and to get energized for the week ahead. Subscribing and unsubscribing at http://www.mondaymorningmotivators.com/
“Begin somewhere; you cannot build a reputation on what you intend to do." -- Liz Smith
============================================================
Table of Contents
============================================================
1. Weathering the Storm = Ca$h Savvy - Linda Fayerweather
2. Expectations + Marketing - Rebecca Booth
3. Gripped by Fear III - Pat Altvater
4. Tip 2 & 3 Online Networking - Paula Frazier
5. Workshops in Northwest Ohio
6. Fine Print
============================================================
1. Weathering the Storm = Ca$h Savvy
============================================================
Key to surviving any economic hurdle or disaster is to know where your cash is and will be!
Cash – where is it right now? What checks are outstanding, what is in the till, what is in your pocket and what is in the bank?
Future Cash – what has to be spent, what will come in and what is available? Maybe you have a line of credit, projects that could have deposits. Really think about where the cash is coming from.
Become Cash Flow Positive as soon as possible. How, you may ask? Well, build a Cash Flow Plan. It doesn’t have to be complicated – in fact it should be easy to do and change. Review your expenses and know that an ordinary expense in 2007 may be a luxury in 2008 and 2009. Cash can be increased by instituting cost reductions, increasing sales, and selling assets. Do your homework and start treating each dollar saved as a long lost friend you just found and are getting reacquainted. Sounds silly? Not if you want your business to do more than survive!
Yes, it is time to be defensive but remember – Every downturn has ended and the well-run come out ahead. Email request for “Refuse to Recess” Whitepaper Email Request for "Refuse to Recess"
Copyright 2008 Linda Fayerweather
Want to make 2009 great? Get a plan! See below for a coupon that will help you get one.
Changing Lanes LLC
http://www.changinglanes.biz/
============================================================
2. Expectations + Marketing
============================================================
Is your marketing exceeding your expectations? Most likely it isn’t. That’s because most marketers never set any expectations or goals at the outset of the initiative. Any time you invest in a marketing plan, look at what you want to “gain” from the endeavor. How many new prospects do you want to connect with? How many leads do you need? How much repeat business is needed to pay for the program? Remember, last month we told you about having your marketing efforts make you money, instead of cost you money. Set your goal; devise the plan, then market.
Copyright 2008 Rebecca Booth
Marketing Goddess
Imagine That!
419.855.3399
Celebrating 10 years of delivering results for our clients.
http://www.rebeccaboothmarketinggoddess.com/
http://www.marketinginabox.biz/
===========================================================
3. Gripped by Fear III
============================================================
This is a continuation of the column I started two weeks ago on ways to deal with problems without getting stressed over them. Here are the final four:
9. Exercise. Intense exercise will tire you out, but it won’t reduce stress. Walking, biking at a medium pace, or swimming slowly – these are the sorts of exercise that can reduce stress.
10. Play. Again, be cognizant of what forms of play reduce stress and which add to it. Golfing is mostly, from what I’ve seen, a stress producer, unless you don’t keep score – which is what I do! Most competitive sports are fun if you have a competitive nature, but they don’t reduce stress. So find something that you can do that’s fun but doesn’t add to your stress. It could be playing with your kids or grandkids at the park, doing a creative project or even a puzzle.
11. Work to improve things. If you are bummed out about problems at work, do this: Compose a list of your five most pressing incomplete jobs. Then break down each job into specific tasks that can be accomplished in an hour or less. Arrange those tasks in order of priority. Finally, choose one. Just one. Put everything else out of your mind and get to work on it. Immediately. No excuses. You’ll feel so much better.
12. Listen to classical music. Researchers have discovered many interesting things about the effects of classical music – especially Mozart’s – on the brain. For example:
• In 1996, the College Entrance Exam Board Service conducted a study of all students taking their SATs. Students who sang or played a musical instrument scored an average of 51 points higher on the verbal portion and 39 points higher on the math portion of the test.
• In a controlled University of California study, students who listened to 10 minutes of Mozart before taking SATs had higher scores than students who didn’t.
• Major corporations like Shell, IBM, and Dupont, along with hundreds of schools and universities, have started using classical music to cut learning time in half and increase the retention of newly learned material.
• And in a University of Washington study, people who listened to light classical music for 90 minutes while copyediting a manuscript caught 21% more mistakes.
Even if you rarely listen to classical music, give it a try. “The Mozart Effect” will help you on some level by having a positive, lifelong effect on your health, learning, and behavior.
Pat Altvater
Certified Law of Attraction Practitioner
http://www.ignitethepowerwithinbook.com/
http://www.permanentweightlossebook.com/
http://www.transformationsinstitute.com/
===========================================================
4. Tips 2 & 3 about Online Networking
===========================================================
Last week we talked about local networking sites. Here are two more tips related to Online Networking.
2. Find an online networking group that has people with common interest. Ning has a variety of these kinds of networks. On Linkedin, I belong to a Group that is made up of other BNI Directors. We are able to share information, help one another and arrange to meet with each other at conferences. I may or may not generate new business from this site, but I am able to build stronger relationships with those who are members because we have a common interest.
3. Know why you want to join the group. Is it for information, connections, to sell your product or services, to develop your expertise or just to socialize? I am a member of Ecademy. This is the only group where I actually spend money to be a member. Ecademy has a very international flavor and I want to make connections with people who can help me land more speaking engagements in the UK. Last year when I spoke in Bristol, England, I had the opportunity to meet several of the people I had been networking with online.
Copyright 2008 Hazel M. Walker is an expert at referral marketing and networking. She is the owner of the Referral Institute of Indiana as well as the Central and Southern Indiana BNI Franchises. Contact her at Hazel@referralinstitute-in.com .
Sponsored by: Paula Frazier is a referral marketing trainer, coach, consultant and keynote speaker. She is an Executive Director for BNI and part of a select team of Master Trainers for Referral Institute. You can connect with Paula at paula@referralinstitute-va.com or paula@bniswva.com
Saturday, October 18, 2008
Make a Plan
============================================================
Monday Morning Motivators – October 20, 2008
============================================================
Enjoy your java with an eclectic collection of tips and ideas to use today and to get energized for the week ahead. Subscribing and unsubscribing at www.mondaymorningmotivators.com
“Perpetual optimism is a force multiplier.”
-- Colin Powell
============================================================
Table of Contents
============================================================
1. Planning to Grow - Linda Fayerweather
2. Eliminate Dead End Leads - Rebecca Booth
3. Gripped by Fear - Pat Altvater
4. Ask to Have Information Published about You - Paula Frazier
5. Fine Print
============================================================
1. Planning to Grow
============================================================
Doom and Gloom – if you are tired of hearing about it, turn the TV or radio OFF. Do know that business opportunities always exist in chaos. I can guarantee you that in five years we will be reading about someone who will be worth millions because of the business opportunity she spotted AND capitalized on it in 2008.
Take a look at your business right now.
What is working?
What is making money?
What is your golden goose?
Dig hard because usually there is something that is functioning but the day to day gloom is a mist over your optimism. Now, take one hour each day for the rest of the year and spend time being PROACTIVE! You will be ahead of the game and ready for the next crisis.
Want to make 2009 great? Get a plan! Check out Workshop Coupon Below.
Copyright 2008 Linda Fayerweather
A wish is just a dream until it gets a Plan!
Changing Lanes LLC
www.ChangingLanes.biz
============================================================
2. Eliminate Dead End Leads
============================================================
A lot of salespeople confuse “suspects” with “prospects.” Here are things to consider:
• A suspect is an individual who MIGHT be a prospect.
• A prospect is a potential customer.
• A customer is a prospect who could buy another one of the things you sell.
• A suspect doesn’t have the need or want for your product.
• A prospect has the money and inclination to buy from you.
• A customer is a prospect who will buy again (did we already mention that?! Our bad…but too many times salespeople ignore their past clients as a prospect. If money is tight for marketing/selling, go back to your original source: past clients to build more sales for your company!)
Copyright 2008 Rebecca Booth
Marketing Goddess
Imagine That!
419.855.3399
Celebrating 10 years of delivering results for our clients.
www.rebeccaboothmarketinggoddess.com
www.marketinginabox.biz
===========================================================
3. Un Stress
============================================================
For the next three weeks I’ll be covering 12 ways to deal with problems without getting stressed over them. Here are the first four:
1. Allow yourself to feel your negative emotions. We all feel bad at times, accept that as normal. However, once you’ve allowed yourself to express the feeling then it’s important to get back into a positive emotion. Many times people ignore the negative feelings and then end up blocked because that feeling is stuck. You can use my emotional scale to work your way back up to a positive emotion. Click the link to receive your copy of the scale. http://www.transformationsinstitute.com/EPS.html.
2. Count your blessings. Gratitude is so important when you are facing problems. Just look around at everything that is good in your life and say thank you. Do this every day, at least once a day.
3. Take a nap. You’d be surprised by how often you can make yourself feel better simply by taking a 15-minute power nap. It gives your body and mind an opportunity to relax and frequently upon awakening you have the perfect solution to your issue.
4. Take a stress break. One of the best things you can do for yourself is to schedule at least two (and preferably three or four) stress breaks every working day.
A stress break is not a stress break unless:
• You get at least 10 feet away from your desk.
• You are completely distracted by it.
• It lasts at least five minutes.
• It relaxes you.
• It energizes you.
If you have good control over your daily schedule, you can plan stress breaks between tasks. Ideally, you’ll want a five-minute break every 90 to 120 minutes. If your schedule is too frenetic or unpredictable to do it that way, use an egg timer and simply break away from whatever you are doing when it rings. Getting outside for a walk is the perfect stress break for me; what could you do?
Pat Altvater
Certified Law of Attraction Practitioner
www.ignitethepowerwithinbook.com
www.permanentweightlossebook.com
===========================================================
4. Ask to Have Information Published about You
===========================================================
Your network members may be able to get information about you and your business printed in publications to which they subscribe. For example, a source that belongs to an association that publishes a newsletter might help you get an article published about your expertise and how you could provide service to others in that industry. This gives you an excellent opportunity to meet with your partners and find out what they read and what is missing in their publications.
Copyright 2008 Paula Frazier is a referral marketing trainer, coach, consultant and keynote speaker. She is an Executive Director for BNI and part of a select team of Master Trainers for Referral Institute. You can connect with Paula at paula@referralinstitute-va.com or paula@bniswva.com
Monday Morning Motivators – October 20, 2008
============================================================
Enjoy your java with an eclectic collection of tips and ideas to use today and to get energized for the week ahead. Subscribing and unsubscribing at www.mondaymorningmotivators.com
“Perpetual optimism is a force multiplier.”
-- Colin Powell
============================================================
Table of Contents
============================================================
1. Planning to Grow - Linda Fayerweather
2. Eliminate Dead End Leads - Rebecca Booth
3. Gripped by Fear - Pat Altvater
4. Ask to Have Information Published about You - Paula Frazier
5. Fine Print
============================================================
1. Planning to Grow
============================================================
Doom and Gloom – if you are tired of hearing about it, turn the TV or radio OFF. Do know that business opportunities always exist in chaos. I can guarantee you that in five years we will be reading about someone who will be worth millions because of the business opportunity she spotted AND capitalized on it in 2008.
Take a look at your business right now.
What is working?
What is making money?
What is your golden goose?
Dig hard because usually there is something that is functioning but the day to day gloom is a mist over your optimism. Now, take one hour each day for the rest of the year and spend time being PROACTIVE! You will be ahead of the game and ready for the next crisis.
Want to make 2009 great? Get a plan! Check out Workshop Coupon Below.
Copyright 2008 Linda Fayerweather
A wish is just a dream until it gets a Plan!
Changing Lanes LLC
www.ChangingLanes.biz
============================================================
2. Eliminate Dead End Leads
============================================================
A lot of salespeople confuse “suspects” with “prospects.” Here are things to consider:
• A suspect is an individual who MIGHT be a prospect.
• A prospect is a potential customer.
• A customer is a prospect who could buy another one of the things you sell.
• A suspect doesn’t have the need or want for your product.
• A prospect has the money and inclination to buy from you.
• A customer is a prospect who will buy again (did we already mention that?! Our bad…but too many times salespeople ignore their past clients as a prospect. If money is tight for marketing/selling, go back to your original source: past clients to build more sales for your company!)
Copyright 2008 Rebecca Booth
Marketing Goddess
Imagine That!
419.855.3399
Celebrating 10 years of delivering results for our clients.
www.rebeccaboothmarketinggoddess.com
www.marketinginabox.biz
===========================================================
3. Un Stress
============================================================
For the next three weeks I’ll be covering 12 ways to deal with problems without getting stressed over them. Here are the first four:
1. Allow yourself to feel your negative emotions. We all feel bad at times, accept that as normal. However, once you’ve allowed yourself to express the feeling then it’s important to get back into a positive emotion. Many times people ignore the negative feelings and then end up blocked because that feeling is stuck. You can use my emotional scale to work your way back up to a positive emotion. Click the link to receive your copy of the scale. http://www.transformationsinstitute.com/EPS.html.
2. Count your blessings. Gratitude is so important when you are facing problems. Just look around at everything that is good in your life and say thank you. Do this every day, at least once a day.
3. Take a nap. You’d be surprised by how often you can make yourself feel better simply by taking a 15-minute power nap. It gives your body and mind an opportunity to relax and frequently upon awakening you have the perfect solution to your issue.
4. Take a stress break. One of the best things you can do for yourself is to schedule at least two (and preferably three or four) stress breaks every working day.
A stress break is not a stress break unless:
• You get at least 10 feet away from your desk.
• You are completely distracted by it.
• It lasts at least five minutes.
• It relaxes you.
• It energizes you.
If you have good control over your daily schedule, you can plan stress breaks between tasks. Ideally, you’ll want a five-minute break every 90 to 120 minutes. If your schedule is too frenetic or unpredictable to do it that way, use an egg timer and simply break away from whatever you are doing when it rings. Getting outside for a walk is the perfect stress break for me; what could you do?
Pat Altvater
Certified Law of Attraction Practitioner
www.ignitethepowerwithinbook.com
www.permanentweightlossebook.com
===========================================================
4. Ask to Have Information Published about You
===========================================================
Your network members may be able to get information about you and your business printed in publications to which they subscribe. For example, a source that belongs to an association that publishes a newsletter might help you get an article published about your expertise and how you could provide service to others in that industry. This gives you an excellent opportunity to meet with your partners and find out what they read and what is missing in their publications.
Copyright 2008 Paula Frazier is a referral marketing trainer, coach, consultant and keynote speaker. She is an Executive Director for BNI and part of a select team of Master Trainers for Referral Institute. You can connect with Paula at paula@referralinstitute-va.com or paula@bniswva.com
Sunday, October 12, 2008
Planning - Smarty - Fear - Net Worth
============================================================
Monday Morning Motivators – October 13, 2008
============================================================
Enjoy your java with an eclectic collection of tips and ideas to use today and to get energized for the week ahead. Subscribing and unsubscribing at www.mondaymorningmotivators.com
“An economist is an expert who will know tomorrow why the things he predicted yesterday didn't happen today.” --Laurence J. Peter
============================================================
Table of Contents
============================================================
1. Question - Linda Fayerweather
2. Are You a Smarty Pants?! - Rebecca Booth
3. Gripped by Fear - Pat Altvater
4. Network Strength = Net Worth III - Paula Frazier
5. Fine Print
============================================================
1. Question
============================================================
Those of us that have had children or maybe a younger sibling are familiar with the “Why”. When a child asks “why” it is usually the beginning of a longer conversation. “Why” is a great way to start your business planning.
Look back over the last 12 months and ask “Why” about what went well and want didn’t. “Why did we get new customers in this zip code?” “Why did our expenses increase in our overhead?” “Why did we have less staff turnover than last year?”
Two things will become apparent
1. You will identify what desired outcomes you want in 2009; and
2. You will uncover some problems that need fixing.
When you discover a problem, using “Why” can help get to the root cause. Enlist the help of others and keep asking why and sometimes it will feel uncomfortable and that just means you are getting close to the problem.
What to make 2009 great, get a plan! See below for a coupon that will help you get one.
Copyright 2008 Linda Fayerweather
Storm the Barn with New Ideas
Changing Lanes LLC
www.ChangingLanes.biz
============================================================
2. Are You a Smarty Pants?!
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I sure hope so! Knowledge is your friend. Many a salesperson will lose an account because they “don’t know” the real benefit of the product they’re selling. Here is how your knowledge can save the day:
• A knowledgeable salesperson inspires confidence.
• Customers translate your knowledge into an “added value” for them.
• Knowledge drives your customer’s decision-making process.
• Lack of knowledge may send your customers to your competition.
• A high level or knowledge impresses customers and bolsters referrals.
(source: Selling Power. Aug. 08)
Copyright 2008 Rebecca Booth
Marketing Goddess
Imagine That!
419.855.3399
Celebrating 10 years of delivering results for our clients.
www.rebeccaboothmarketinggoddess.com
www.marketinginabox.biz
===========================================================
3. Gripped by Fear
============================================================
The headlines this week read “Gripped By Fear”. It’s hard not to get caught up in the fear that is being promoted by media stories, pictures of Wall Street traders on the Internet, and talk on the street. Yes, this is a crisis; there is no denying that, but does it have to be a crisis for your business? NO!
Instead of getting caught up in fear, focus on the things you can control. You cannot control our national economy, but you can control how your business weathers this situation. How? By controlling your mindset.
For example, when you market from fear, you will not receive the results you desire. Let’s say you decide to do a direct mail campaign out of desperation for some new clients, but think to yourself, no one will be able to afford this now – you will be right, no one will respond to your marketing! Then you’ll think – I knew it, no one is buying now.
On the other hand, when you devise a marketing campaign (with the help of our Marketing Goddess) that you feel very positive about, the results will be very different. Especially if you add to the positive attitude your belief that your business provides a service or product that is needed and valued by your customers.
Now is the time for action that is based on your own beliefs about your product and the marketplace, not based on fear.
To find out how to adopt a success mindset, check out my book Journey to WOW – Ignite the Power Within at: http://www.ignitethepowerwithinbook.com
Pat Altvater
Certified Law of Attraction Practitioner
www.ignitethepowerwithinbook.com
www.permanentweightlossebook.com
www.transformationsinstitute.com
===========================================================
4. Your Network Will Impact Your Net Worth! Part III
===========================================================
Here are my final thoughts on Queen Elizabeth I’s life lessons that you can apply to your referral marketing efforts to inspire the people in your networks to intentionally act on your behalf:
4. Giving the word and taking the lead, a leader leads. If you want to receive information, support and referrals from your network you must give information, support and referrals to your network. You want to inspire someone to refer you? Refer them! Then do it again. It is that simple.
5. Evaluate results, not promises. You may find that some of the people in your networks may not be as effective as you need them to be. It doesn’t mean they’re out of your life. It simply means that you’ll spend more time with them after general business hours. Quite frankly, there will never be anyone better than you to send your message and build your business; though your referral partners can become the next best thing.
I’d like to close with these words from the great cultural icon, Queen Elizabeth I – “When your need shall be the most you shall find my friendship greatest.” True leaders stand with their people through good and bad times, especially the bad.
If you don’t know what to do to continue building your business because of the current state of our economy - INVEST. Invest in your key relationships. The strength of your network will dramatically impact your net worth!
Special Note: This article was inspired by Alan Axelrod, author of Elizabeth I, CEO.
Copyright 2008 Paula Frazier is a referral marketing trainer, coach, consultant and keynote speaker. She is an Executive Director for BNI and part of a select team of Master Trainers for Referral Institute. You can connect with Paula at paula@referralinstitute-va.com or paula@bniswva.com .
Monday Morning Motivators – October 13, 2008
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Enjoy your java with an eclectic collection of tips and ideas to use today and to get energized for the week ahead. Subscribing and unsubscribing at www.mondaymorningmotivators.com
“An economist is an expert who will know tomorrow why the things he predicted yesterday didn't happen today.” --Laurence J. Peter
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Table of Contents
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1. Question - Linda Fayerweather
2. Are You a Smarty Pants?! - Rebecca Booth
3. Gripped by Fear - Pat Altvater
4. Network Strength = Net Worth III - Paula Frazier
5. Fine Print
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1. Question
============================================================
Those of us that have had children or maybe a younger sibling are familiar with the “Why”. When a child asks “why” it is usually the beginning of a longer conversation. “Why” is a great way to start your business planning.
Look back over the last 12 months and ask “Why” about what went well and want didn’t. “Why did we get new customers in this zip code?” “Why did our expenses increase in our overhead?” “Why did we have less staff turnover than last year?”
Two things will become apparent
1. You will identify what desired outcomes you want in 2009; and
2. You will uncover some problems that need fixing.
When you discover a problem, using “Why” can help get to the root cause. Enlist the help of others and keep asking why and sometimes it will feel uncomfortable and that just means you are getting close to the problem.
What to make 2009 great, get a plan! See below for a coupon that will help you get one.
Copyright 2008 Linda Fayerweather
Storm the Barn with New Ideas
Changing Lanes LLC
www.ChangingLanes.biz
============================================================
2. Are You a Smarty Pants?!
============================================================
I sure hope so! Knowledge is your friend. Many a salesperson will lose an account because they “don’t know” the real benefit of the product they’re selling. Here is how your knowledge can save the day:
• A knowledgeable salesperson inspires confidence.
• Customers translate your knowledge into an “added value” for them.
• Knowledge drives your customer’s decision-making process.
• Lack of knowledge may send your customers to your competition.
• A high level or knowledge impresses customers and bolsters referrals.
(source: Selling Power. Aug. 08)
Copyright 2008 Rebecca Booth
Marketing Goddess
Imagine That!
419.855.3399
Celebrating 10 years of delivering results for our clients.
www.rebeccaboothmarketinggoddess.com
www.marketinginabox.biz
===========================================================
3. Gripped by Fear
============================================================
The headlines this week read “Gripped By Fear”. It’s hard not to get caught up in the fear that is being promoted by media stories, pictures of Wall Street traders on the Internet, and talk on the street. Yes, this is a crisis; there is no denying that, but does it have to be a crisis for your business? NO!
Instead of getting caught up in fear, focus on the things you can control. You cannot control our national economy, but you can control how your business weathers this situation. How? By controlling your mindset.
For example, when you market from fear, you will not receive the results you desire. Let’s say you decide to do a direct mail campaign out of desperation for some new clients, but think to yourself, no one will be able to afford this now – you will be right, no one will respond to your marketing! Then you’ll think – I knew it, no one is buying now.
On the other hand, when you devise a marketing campaign (with the help of our Marketing Goddess) that you feel very positive about, the results will be very different. Especially if you add to the positive attitude your belief that your business provides a service or product that is needed and valued by your customers.
Now is the time for action that is based on your own beliefs about your product and the marketplace, not based on fear.
To find out how to adopt a success mindset, check out my book Journey to WOW – Ignite the Power Within at: http://www.ignitethepowerwithinbook.com
Pat Altvater
Certified Law of Attraction Practitioner
www.ignitethepowerwithinbook.com
www.permanentweightlossebook.com
www.transformationsinstitute.com
===========================================================
4. Your Network Will Impact Your Net Worth! Part III
===========================================================
Here are my final thoughts on Queen Elizabeth I’s life lessons that you can apply to your referral marketing efforts to inspire the people in your networks to intentionally act on your behalf:
4. Giving the word and taking the lead, a leader leads. If you want to receive information, support and referrals from your network you must give information, support and referrals to your network. You want to inspire someone to refer you? Refer them! Then do it again. It is that simple.
5. Evaluate results, not promises. You may find that some of the people in your networks may not be as effective as you need them to be. It doesn’t mean they’re out of your life. It simply means that you’ll spend more time with them after general business hours. Quite frankly, there will never be anyone better than you to send your message and build your business; though your referral partners can become the next best thing.
I’d like to close with these words from the great cultural icon, Queen Elizabeth I – “When your need shall be the most you shall find my friendship greatest.” True leaders stand with their people through good and bad times, especially the bad.
If you don’t know what to do to continue building your business because of the current state of our economy - INVEST. Invest in your key relationships. The strength of your network will dramatically impact your net worth!
Special Note: This article was inspired by Alan Axelrod, author of Elizabeth I, CEO.
Copyright 2008 Paula Frazier is a referral marketing trainer, coach, consultant and keynote speaker. She is an Executive Director for BNI and part of a select team of Master Trainers for Referral Institute. You can connect with Paula at paula@referralinstitute-va.com or paula@bniswva.com .
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