============================================================
Monday Morning Motivators – March 17, 2007
============================================================
Enjoy your java with an eclectic collection of tips and ideas to use today and to get energized for the week ahead. Subscribing and unsubscribing at www.mondaymorningmotivators.com
"Destiny is not a matter of chance, it is a matter of choice. It is not a thing to be waited for, it is a thing to be achieved."
-- Jeremy Kitson
============================================================
Table of Contents
============================================================
1. Customer Needs and Wants – Linda Fayerweather
2. 11 Rules for Living – Part 2 of 3 - Rebecca Booth
3. Clear Your Mind Daily – Pat Altvater
4. Put Away the Doodads & Stick with the Basics – Paula Frazier
5. To Do This Week
6. Fine Print
============================================================
1. A Customer comes to us with Needs and Wants
============================================================
If a customer has needs or wants, we are charged with filling them and often our customers come back after the sale for help or service. How we handle these requests will impact future sales and referrals.
This week’s shopping adventure again involves my 4x4 only now I’m driving a 4 year old Toyota Highlander. After refilling my wiper fluid reservoir, the following morning on the interstate, I noticed the hood was vibrating. My mind envisioned it ripping off and much assorted damage. Not liking that outcome, I pulled off the road and attempted to reclose the hood but the thingamajig that grabs the hood loop was uncooperative. Being only 2 miles away from the dealership, I headed there at 7:45AM realizing I was missing my 8AM meeting and probably my 9AM, too. Arriving without an appointment, the service manager found a tech to take a look, diagnose and report a spring had sprung and they could replace it for $89. Before finishing, they informed me that a tail light was out and did I also want that fixed for $24. Gosh, they did a safety check, too (although some may call that up-selling – I call it keeping me from talking to state troopers!).
I was on my way by 8:45, only a few minutes late for my 9AM meeting. I was on my way by 8:45, only a few minutes late for my 9AM meeting. Rouen Toyota confirmed why I bought my truck there and why I will return. They knew what I wanted besides getting my truck fixed – I wanted to be on the road again with little lost time!
Copyright 2008 Linda Fayerweather
“What do your customers really want?”
Changing Lanes LLC
www.ChangingLanes.biz
The Customer Service Rules
============================================================
2. 11 Rules for Living – Part 2 of 3
============================================================
Last week we started a series on 11 Rules for Living (written by Charles J. Sykes) which is perfect for any parent of a teen or college student. It’s an example of smart marketing by New Accountant magazine. Here are rules 4-7 for you to enjoy:
Rule #4 – If you think your teacher is tough, wait until you get a boss. He doesn’t have tenure.
Rule #5 – Flipping burgers is not beneath your dignity. Your grandparents had a different word for burger flipping; they called it opportunity.
Rule #6 – If you mess up, it’s not your parent’s fault, so don’t whine about your mistakes, learn from them.
Rule # 7 – Before you were born, your parents weren’t as boring as they are now. They got that way from paying your bills, cleaning your clothes, and listening to you talk about how cool you are. So before you save the rainforest from the parasites of your parents’ generation, try “delousing” the closet in your own room.
Copyright 2008 Rebecca Booth
Marketing Goddess
Imagine That!
419-855-3399
http://www.rebeccaboothmarketinggoddess.com/
===========================================================
3. Clear Your Mind Daily
===========================================================
Meditation is one of the most effective ways to quiet and focus your mind so you can be more creative in attracting your goals and dreams.
Try meditating each morning for five minutes and increase the time as you get more comfortable with it. Find a quiet location where you won't be disturbed. Then close your eyes and breathe slowly and deeply focusing only on your breath. It's okay to notice any thoughts that arise, just don't spend any time with them.
When you feel complete, read your major goals or just your goals for that day. When you focus on what you want to create with a clear, quiet mind, you will find that your days begin more peacefully and you will carry that calm throughout the day. Most importantly, you will see your desires coming to you effortlessly!
Copyright 2008 Pat Altvater
Certified Law of Attraction Practitioner
http://www.thesecretofpermanentweightloss.com/
http://www.permanentweightlossebook.com/
http://www.transformationsinstitute.com/
===========================================================
4. Put Away the Doodads & Stick with the Basics
===========================================================
I must admit that I’m definitely not technologically savvy. I used to invest a pretty penny into making sure that I had the latest and greatest toys and that I kinda sorta knew how to use them. I test drove gadgets before some folks even knew they existed:
1. I had a phone that gave me internet access, sent/received emails and beamed Excel/Word documents to others of its kind. It would even call people on its own . . . without me knowing. Apparently there was some kind of voice command that I was activating. I can only image the conversations people heard sooo I gave it to my husband. Now it calls me without his knowledge. Very handy!
2. I had one of those ear bud thingies that looks like a big roach resting on your ear. People asked me if it was a hearing aid. I wish! The sound quality wasn’t very good in the first generation of wireless headsets.
3. I also had one of those fancy PDA’s before they were in vogue. It took me six months to trust it enough that I didn’t duplicate everything in my Franklin Planner. One week later it slipped out of my hands, hit the floor and I lost everything. When I called the company they said something about “sinking” and a “dock”. Those are two words that don’t seem like they should go together. They sent me a brand new one that’s still in its box.
I understand they have one thing-a-ma-bob that does it all now. I know this because my children have them. I choose to equip myself with the essentials that typically stay in the car (or on silent) while I’m with a prospect or client:
1. Cell phone that rings
2. Laptop with air card
3. GPS - I’ve learned to tolerate this one. I am directionally challenged so “she” yells at me a lot! If I could make Sam Elliot’s voice come out of it I’d make it yell more often.
Most business people aren’t interested in being wowed and amazed by your flashy, expensive doodads. Quite frankly they can get the product or service they need from a plethora of sources. When they gift you with their time it’s to determine – why you? Of all the people that do what you do – why you? The best answer won’t come from technology. It will come from YOU!
Copyright 2008 Paula Frazier is an Executive Director with BNI and part of a select team of Master Trainers for Referral Institute. To learn more about identifying your most unique selling position visit http://www.referralinstitutevirginia.com
or http://www.bniswva.com
===========================================================
5. To Do This Week
===========================================================
Wash Your Car – it will give you a new outlook on the week!
